Our Blog

BTA Promotes Sarah Rogers to President
February 25, 2019

This week, BTA announced the promotion of Sarah Rogers to agency president. The announcement coincides with our firm’s 33rd anniversary. Rogers, who joined BTA in 2009 […]

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If You Could Trademark One Word: Brand Positioning and the Dangers of Synonymity
February 8, 2019

The thought of having your brand become synonymous with the service or product it represents seems nice to many, but to others, it can be […]

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5 Marketing Trends for 2019
January 2, 2019

As digital marketers who work in an ever-changing environment of new ad targeting, content writing and social media trends, it only makes sense to plan […]

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BTA Awarded Gold for Hospital Website
November 12, 2018

BTA is recognized for winning a 2018 gold “Best Overall Internet Site” eHealthcare Leadership Award (Hospital, 200-399 Beds) for the Western Maryland Health System (WMHS) […]

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BlaineTurner Advertising Hires Graphic Designer
November 9, 2018

BTA is pleased to announce the hire of Tyler Hall, as graphic designer. Hall recently received a Bachelor of Fine Arts Degree in Graphic Design […]

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BTA is Recognized for Winning both a Davey and W3 Award
November 7, 2018

BlaineTurner Advertising is recognized for winning a 14th Annual Davey Award and a 13th Annual W3 Award for the Western Maryland Health System (WMHS) website. […]

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Marketing Podcasts: Our Curated List of Recommendations
October 18, 2018

According to a 2018 study by Edison Research, 44% of the U.S. population have listened to a podcast, with 66% of the U.S. population familiar […]

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Targeting Millennials With Your Tourism Marketing Strategy
September 27, 2018

Millennials are both the most sought after and most frustrating demographic to reach when it comes to marketing. As of 2018, the age of these […]

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In-Stream and Programmatic Audio Advertising: What to Consider
September 13, 2018

Music streaming services such as Pandora, Spotify, Apple Music, and many others are becoming a commonplace part of the consumer’s everyday life. From commuting, doing […]

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